Integrate your bot with Salesforce

Salesforce is one of the pioneers in Cloud CRMS. Over time they have built a powerhouse of tools and applications to manage your business. By integrating the data collected via the chatbot into their CRM you can manage your leads much easier. Here are the instructions for the same.


The team at is working on a single-click integration. At the moment we recommend using Zapier to make the integration. The following method will allow you to integrate directly. It uses's ability to submit data to a form. However, the procedure described may require diligent effort.


The following method has been explained using screenshots of the other tool. If you notice a mismatch from the present dashboard, please send a mail to and we will rectify it immediately.

Login to Salesforce

Create Web-to-Lead Form

Salesforce allows you to create Web-to-Lead forms that can capture data and push to their platform. You have to create such a form first. Then you can send the data collected by the chatbot to this form.

To start, click on Setup under the settings gear icon.

You will see the Quick find search field.

Search for web-to-lead and you will find it under Marketing. Enable Web-to-Lead and click on Create Web-to-Lead Form.

Select the fields which you plan to populate using the chatbot. The Return URL is mandatory as per Salesforce settings. You can fill it with any link you choose since it does not matter to the current integration. Make sure you have unchecked the Enable spam filtering. This is not required since you will be collecting data via the chatbot and not the form directly.

Once you are done, click on Generate.

Copy the HTML code of the form for future reference.

Update Integration Settings

Now you will be adding the information from the form to the chatbot. Go to Integrate > Webhook and click on Create new Webhook.

Make sure that the value for Content Type is


Next, it is all about matching the correct values (highlighted in yellow).

The Webhook URL should contain the value of the action attribute.

Each question is matched against the value of the name attribute of the input element.

Finally, you have to add the hidden keys from the form. Search for "hidden" inside the form to find these elements. You can add a new hidden form field using the + button. The key will be the value of the name attribute. The value will be the corresponding content of the value attribute.

Once all the values have been filled in, the integration settings will appear as shown below. Double-check that you have added the right values to the right labels.

Test the Integration

You can test if this integration is working or not by giving a dummy response to your bot. Go to the Build > Design section inside the dashboard, click on the Eye-shaped icon, and record a complete response.

Make sure that the response is recorded in the Results > Responses section.

Go back to your Salesforce dashboard. Under Leads see if the user information was captured or not.

Still need help?

Contact us